Chough Reintroduction Project
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Welcome to Rewild at Heart, where every purchase goes towards supporting Rewilding Projects.
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Bring a little wild intelligence to your daily commute and weekend trails with this crow embroidered roll-top backpack. Made from 100% recycled polyester and GRS-certified, it’s a practical 14L companion for work, walks and spontaneous adventures. The roll-top closure keeps your kit secure, while the zippered front pocket adds easy-access storage and a clean, outdoorsy look.
Comfort matters on the move, so you get padded shoulder straps plus a padded back panel, along with webbing carry handles for quick grab-and-go. And every purchase helps nature thrive: we sponsor rewilding & conservation charities, and 10% of the sale price of this item goes to the Chough Reintroduction Project.
Crow fact: Crows are known to play. They’ve been filmed sliding down snowy roofs on "sleds" (like plastic lids) or playing tug-of-war with other birds just for the sake of it.
This 14L recycled backpack is a great size for work or play, with a signature roll-top closure that is both secure and stylish. The GRS-certified design is made from 100% recycled polyester. The zippered front pocket is handy and adds decoration.
Adjustable padded shoulder straps and a padded back panel give comfortable convenience, while the webbing carry handles not only add to its distinctive look but mean this can be worn on the back or carried by hand.
We offer free UK delivery on all orders over £50.
We want you to love your order, so if anything you buy isn't perfect, just let our friendly support team know via our contact form or email hello@rewildatheart.com and we'll do everything in their power to fix the problem or give you a full refund.

Do you have a knack for solving puzzles and a penchant for shiny objects? Then you’ll love our Crow collection, featuring sustainable things with crows on! Eco-friendly jumpers, hoodies, and other bits for those who are a little too clever for their own good.






My biscuit coloured beanie needed replaced after winter wear and what better than a cute little mouse. Another top design from Rewild at Heart, and love this colour combo. Lovely soft beanie, and great service.
Ordered a navy whale beanie. The design is so detailed and the colour of the whale is more blue than expected, and with a slightly different shade of blue on the fin and tail - it looks fab. Very happy with this design.
I bought a t-shirt and beanie with pipistrelle embroidered emblem. They are brilliantly embroidered, of high quality and wash excellently
I absolutely love everything about this bag.
The quality of the fox 🦊 on the bag, the colour of the bag and the bag itself.
I bought it to take it ion holiday with me. It fit in everything I needed for the plane and stored well under the seat.
It then became my every day bag from going to the pool to the beach to day trips .
Here is a pretty picture of my bag on holiday.
Also good to know I stored my scarf in top.
Great bag and great customer service too.
Thanks again .
I couldn't resist buying this badger tshirt. The picture is so cute. It's a lovely tshirt. Thank you 😊
I love my navy stork hoodie. One of my favourites to wear 😍
I ordered the mini backpack and asked for the dragonfly motif to be added. It arrived within days and is SO well made. It has plenty of room inside for spare lenses, packed lunch, drink etc plus a handy zip pocket for phone and any other essentials. It is padded for comfort while being carried, has adjustable straps and a strong clip fastener on the top. I highly recommend this product.
Love my stork beanie. It's fab. Thank you 🥰😍
1st class customer service and wonderful sweatshirts.Bought as a present fox and artic fox sweatshirts for my granddaughter she absolutely loves them and would wear them to school and to sleep in if she could.
Lively material, great price. Fits everything i need and more. Versatile bag. Colour is spot on. Embroidery is fabulous. Over all an amazing bag.
I was thrilled to find that I could sponsor a red-legged chough for my corvid-loving friend. This would be something very special, and you took great care to sort out the gift, and ensure that she would receive regular information via email-mail. Thank you for taking the time to organise this for her, and for your efforts to support endangered choughs.
I am delighted with this backpack. It is beautifully made, sturdy and has plenty of room for my long lens, thermos and 'emergency' snack pack...
The front zip pocket is secure and room to hold purse, hand gel, spare battery etc. Love it.
Would highly recommend.
I recently bought a beanie and a hoodie, both with a bat embroidered onto them
Both items are extremely high quality in materials and construction. I love that everything is made from organic cotton, the money goes towards wildlife and it's a UK company.
I highly recommend 🦇
Chough Reintroduction Project
Ordering this design directly supports:
This design helps fund the Chough Reintroduction Project, bringing these iconic birds back to Kent after 200 years. 10% of the sale price of this and all other products bearing these designs is donated directly to the cause. Learn more about the project here.
Want to see more featuring the Crow?
Do you have a knack for solving puzzles and a penchant for shiny objects? Then you’ll love our Crow collection, featuring sustainable things with crows on! Eco-friendly jumpers, hoodies, and other bits for those who are a little too clever for their own good.
Ray Woods
Featured Artist:
This design is by our very own founder Ray - have a look at some more of his work here if you like.
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